6 Reasons to Promote Your Brand on Snapchat
If you're not in the age range of most Snapchat users and if this social network still confuses you, then maybe it's a good time to start taking some time to understand it and discover the fun of it, especially if you own it. your own business. A good range of considerable advantages await you if you make your mark on Snapchat.
To better illustrate how this can positively affect your business, we've brought you six big reasons that might make you consider your reluctance or satisfy your curiosity about the ghost net. Check it out below and don't forget to leave your comment about your experiences with social networking.
1. Demographics practically ready
Search demographics? Unnecessary with Snapchat. The vast majority of Snapchat users are 13 to 25 years old, so you know which track to reach before you even create an account. This track has already shown Snapchat preference over Facebook, Twitter and Instagram.
2. Snapchat is already beating TV
Research into the broadcast of a music event called Coachella revealed that 40 million people watched the event through Live Story functionality , with video montages of the event uploaded by goers and edited by the Snapchat team. On the other hand, the TV broadcast had 20 million viewers, or half of the audience that was connected to Snapchat.
3. Requires less polish than posts on other social networks
Another great advantage of putting your brand on Snapchat is the informality of the network, even bigger than Twitter. Not only that, but network users show rejection of something super polite and professional, preferring informality and personality in posts. Of course, it's good not to overdo it and end up doing something of dubious taste, because even if the posts are “self-destructing, ” users can still take screenshots of the screen and hurt their Snapchat brand.
4. Outreach tools are being improved
As a $ 20 billion company today, Snapchat has increasingly adapted to the needs of companies to offer analytical and paid disclosure tools. Among the current options, Snapchat offers tag filters so users can add to their photos. You can also buy a space on the Stories channel, as some big companies already do, like Buzzfeed.
5. Arriving first gets the best rewards
You can still ride the wave and put your brand on Snapchat and become one of those people. While blogs, Facebook, Twitter, LinkedIn, and other established networks compete furiously for their attention, Snapchat still has plenty of space and visibility to publicize their work. Companies that bet on Facebook at its inception reap the rewards to this day and Snapchat will be no different.
6. It's a fun social network!
Snapchat is a fun social network, even if you use it to promote your brand. With demographics and the demand for informality, you end up with no choice but to do something fun and thus have fun in the process.
For these six reasons, we believe the right move right now is to start practicing social networking and thus set the stage for putting your brand on Snapchat. For that, remember to already spread your Snap on all social networks and even blog posts so your followers will start watching and sharing your content!